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Archive for March, 2006

More sites, more money, more problems?

More sites = more money?

When you make your first site and use AdSense to generate money from it you don’t know from the start where you will end. You have more chances to fail then to succeed if you are a new webmaster.
Let’s consider you arrive in 5 months at 100 unique visitors per day and you make about up to 7$ per day. At this moment you have two choices. To work more on your site, or to start another site on a niche market because now you have all the experience you need.

So you make another site on a niche market. After a month you arrive to 20-30 visitors per day and make up to 2$ per day with this site.

At this moment you like what you are doing and you think that making new sites will make you earn more.

If you are well organized and can handle more sites, yes, you can make more money easy. If you don’t think you can handle this try to focus on your first 2 sites. You can work more on writing good quality content. This will brign you new visitors.

Don’t make new sites if you can’t handle you old sites. This will distroy your business.

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Is link popularity so important to generate revenue?

As you may know most of the major search engines are taking the website populairty (Link Popularity) into their relevancy algorithms. Quality content and useful services can help you as well. A direct result of this is increasing the number of quality, relevant sites which link to your site.
This can actually improve your search engine rankings.

Good search engine rankings = More quality traffic to your site = Increase the chance to make sells

Don’t try to get this links too fast, because this will turn over you. Sites that are receiving too many backlinks in too short time will be taken into a sandbox.

If you have a new site make maximum 20 links per week in your first 2 months. With 50 links if you are in a niche market i can guarantee that you will receive after 2 months a minimum of 30-50 unique visitors from search engines and from other referals.

Also is important the quaity of the link. Try placing you link in sites that are relevant to you content. A relevant link is more important then 20 irrelevant links.

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How to choose the right site for making money with AdSense

A lot of questions these days around this subject.
People want to know what are the best types of websites that can make money using the Google Ads.

If you are not an experienced webmaster, making money with AdSense will not be so easy. There are a lot of things to know before starting this type of business.
Things you need to know when you start a new website:

  • who will be your audience
  • who are your competitors
  • the size of your market
  • the profession of your visitors
  • the country of your visitors
  • Another important thing is how to make your site popular and make more people come to you. If you don’t know how to build traffic to your site you will not make money with AdSense.

    Concentrate on traffic and quality content.

    People wil love you if you brign to them unique quality content that they can’t find in other places. Also this will help you increasing your link popularity.

    In my next post i will speack about link popularity and AdSense.

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    >Why AdSense is sopopular, and worldwide used

    In these days most of the webmasters make money only from AdSense because this is one of the easyest way to make money from a website.

    Why AdSense is sopopular, and worldwide used?

    - you don’t need to sell enything to make money
    - with affiliate program you need to generate sells, and with adsense not
    - easy to implement
    - a large number of advertisers that are paying high prices per click
    - targeted ads to the content

    My own opinion is that a large numbers of webmasters are making money online only with AdSense.

    In my next post i will talck about how to choose the right site for you, if you want to make money with AdSense.

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    16 tips to make a fortune from AdSense

    After a lot of research and experience gained, i decided to read all forums about adsense and put here a colection of tips that can help you make the mney you want.

  • Keep the site aspect simple
  • Buil link popularity
  • Add new contents daily to keep your site fresh and to make users come back.
  • Keep ads to a minimum
  • Keep them in good visibility
  • For ad units, put it to one per block instead of like 4 or 5
  • Never put adsense on un-targeted sites
  • Never try to cheat google
  • Never-ever think that you are done and you can earn your life with adsense with no more development-learning
  • Test, test, and test again
  • Move your ads around until you get a good result
  • Target words with high returns
  • Never put adsense ads on a site where you are selling a product
  • Make visitors love you site with high quality and useful content
  • Make the site easy to navigate where ads are not obtrusive
  • Leave all content to the site free (no membership pages)
  • I hope this will help.

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    Google Advertising Tools

    Today i buyed a book about Cashing in with AdSense, AdWords, and the Google APIs (Paperback).

    Just reading the table of contents makes it clear what an immense amount of varied material will be found here for those who want to get “inside” Google for information and profit.

    Content:

    Part 1 - Making Money with Your Website: Build It and They Will Come - Creating Popular Web Sites; Driving Traffic to Your Site; Optimizing Sites for Search Engine Placement; Making Money with Affiliate Programs; CPC Advertising; Profiting from Adult Sites

    Part 2 - Getting the Most from AdSense: Understanding Google, AdSense, and AdWords; Working with AdSense; Making Sense of AdSense

    Part 3 - Working with AdWords: Using AdWords; Improving Campaign and Ad Group Performance; AdWords Reporting and Conversion Tracking

    Part 4 - Using the AdWords APIs: Understanding the AdWords API; Programming the AdWords API; Navigating the AdWords Objects Hierarchy; Keyword Estimation
    Glossary; Index

    This book has specific and detailed sections on:

    * Turning your web site into a profit center with AdSense
    * Making sense of AdSense metrics
    * Driving traffic to your site
    * Optimizing sites for search engine placement
    * Working with AdWords campaigns, auctions, and reports
    * Managing campaigns dynamically using the AdWords APIs

    Once you’ve read all four parts, you’ll have a comprehensive picture of how advertising works on the web and how you can use the Google advertising programs to your advantage.

    I hope this info will help also other webmasters in their way of understanding how to profit from internet.

    If you need more info visit the link below:
    Google Advertising Tools : Cashing in with AdSense, AdWords, and the Google APIs

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    The perfect surfer for your AdSense ads

    I have made a lot of research around what type of internet surfer is more predictible to click on AdSense ads.

    As you may know on internet are all kind of people from poor people who want to make some money to rich people that want to sell their products or to teach others how to make money. All of them are havin some interests so they are predictible to click on ads.

    If you run a website that is offering services to webmasters, techies, digg news users you will not have so much success because most of them are familiar with the ads and will not click. After a while, many of them probably don’t even see the ads.
    For this kind of users you can use affiliate programs.

    Some people are getting high CTR from niche sites that offer free information. Some good niches to step forward in are: Info about loans, credits, law practices and news, business news, economy news type of sites that will not atract webmasters as principal source of income.

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    First comed best paid - the secret revealed

    This is some of the biggest change you must do to your site if you display Ads By Goooogle.

    It taked a long time to me to see what is one of the biggest secret and how i can increase CPC verry easy.
    As you may know the AdWords advertisers are paying a lot of money to appear in first positions.
    Some of that spots can cost more than $45, this means you can earn $5-$11/click or so.
    I bet you want that ads on your site but you are not sure how to get them.

    Well, that ads are always displayed on a site, but you don’t know which of them are.

    What can i do to find out which of the ads displayed on my site are expensive?

    The answer is verry simple.
    I told you before that the advertisers are paying a lot to be on the first position when the ads are showed on a publisher’s website.

    The ads that are first displayed on you website are the most expensive. Let’s think you display a medium box (block), that usually is having about 3-4 ads on a time. These ads will be the highest paid on your page.
    You have another 2 blocks on your page that are displaying about 5 ads. When a user click on this last ad block you receive less money. But if the user clicks on your first ad block that is loaded on your page you will receive the maximum CPC on the keyword you target.

    So displaying one ad block on you page, verry well blended and in a hot position will pay you more then posting 3 ad block on a page.

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    Part 2 - The type of website - High traffic, low AdSense income

    These days i received some good feeback about what i told in High traffic, low AdSense income - Part 1. Some users agreed with my words and some used my advice.

    Now i am back with Part 2!

    Another important factor is what type of site you have.

    2. The type of website

    Not all websites make the same money if they have the same traffic.
    If you have a site that is looking exactly like other 1000 sites ( a blog ), and is displaying AdSense like them too, you have big chanses to make some $0.
    The reason is that the users will notice verry easy the ads on the site and they will not click.
    When a user comes to a site and click’s an ad, they are directed to a new site. At this moment there are 2 possibilities: to find on this site the information or services they need, or to click on another AdSense ad. The second scenario is transforming the user in a ball. They are passed from one site to another and in the final they will get tired. When an user is getting tired about some content they will avoid it. When you want to make some cash with AdSense try to make original sites with original placing. Doing this you will have more chances to have a good CTR.

    As i told you the blogs are tending to receive few clicks in time because the users who are returning to that blog, will be less predicted to click on ads. I sugest combining AdSense with other affiliate program that match to your content.

    Another low CTR generating type of website is the website made for webmasters. Most of them are aware about how AdSense works and they are probably using it on their own websites, so if you will make a 0,1% CTR you will be lucky.
    But don’t get scared. There are also new webmasters who are at beginning. They can be your target because they will search for new sources of information or products that might help them to learn fast.

    Part 3 will come!

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    High traffic, low AdSense income

    There are a lot of website owners who are having a lot of traffic on their websites but thes income from AdSense is verry low. For example we will use Dan as a website owner. He having a site with 10,000 - 12,000 unique visitors per day, a CTR of maximum 0,6%, and a daily earning of 20/30$ .

    Let’s analyse the problem step by step.

    1. The traffic problem

    Dan says he is having about 10,000 - 12,000 uniques per day. This is good traffic for a website but let’s see how good is it.

      Some of the main imoprtant factors of the traffic are:
  • the source: buyed traffic, website referers, direct visitors or search engines;
  • the visitors: what interestes they have, what they are looking for, what ages and sex
  • the country of the visitor
  • and one of the most important this is the proffesion
  • Many site owners do not understand that the proffesion of the visitor is verry important. If they make a site that is offering info or services for other site owners, it is possible that 90% of their visitors to be aware about AdSense and they will not click on the ads, so, it will remain only 10% and from them.
    Let’s consider 2-3% will click on the ads. I will let you think what this means.

    The country of the visitor is another important factor that can have impact on your business, for the simple fact that the advertisers are more interested in US, Canada and Western countries traffic so they will pay more for this ads.

    The first on the traffic list is the source. New site owners who are not verry experienced think that if they buy traffic ( 20,000 visitors at 100$ ) they will make a fortune. This will not happen. The companies who are offering this kind of services are most of them scamers. They will put bots visiting your site and you will not make any cent from this. More than that, you risking your banning from the AdSense publisher network.
    The best source of traffic are the search engines and the other sites that link to you.

    In my next post i will talk about the site optimisation, so come back for more.

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