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How to raise the income from AdSense by relevance

Now I’ll learn how to raise these revenues relevance. The positioning in the code offers a higher CPC - namely a higher cost per click.
Relevance offers primarily a higher CTR.

To gain relevance, you need to know that adsense ads are served on the basis of factors. The most important factors are:

  • Form the link: sitename.com/something-something-something/
  • the title
  • links on the page and the anchor to them: something
  • it doesn’t matter how many bolded keywords you have on site
  • Thus, to obtain relevant ads can work with these factors.

    Let me give an example. Let’s say that you liked n95 Nokia mobile phone and want to write an article about it on the blog. You can be tentat to call the article: How much I love the new Nokia Nokia or Beautiful What I Seen Today. If you want adsense ads relevant and interested users strictly by Nokia n95 then it would be wise to look like this:

    Title: Nokia N95 - A superb mobile phone
    Type URL: http://www.sitename.com/nokia-n95/ or http://www.sitename.com/nokia-mobile-phone-n95/
    Tags on the page: nokia, nokia n95, mobile phone, buy nokia n95
    Keywords in the text in bold.

    In conclusion, the idea is to play with these factors to obtain relevant by both parties: google and visitors. Relevance means satisfaction, happy users, clicks and money.

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    Click area of Adsense lowered the income of Google?

    I do not want to necessarily say I told you so, but…

    Due to a shocking below-expectations profits margin for the fourth Quarter, Google saw shares tumble, losing $11,000,000,000 in market value (yes, that is $11 Billion!). While I am certain that the down-turning economy played at least some role, I think that a new ad-system by Google may have also been responsible.

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    Working at home using AdSense and the power of the internet

    Most of the people don’t want to have a boss.
    Working at home is a dream for most of the people, but few can achieve this with success.
    In a business you need to have the skills and the strength to endure unpredicted situations.

    Any business in the world is having on behind an great idea or great product.

    This is what you need. An idea or a product that is new or can complete another product that is on the market at this moment.

    For example you have a passion for pit bull dogs. You can start an informational website about these dogs, a forum, a blog, also you can start an online market for people wanting to sell or buy pit bulls or pit bull puppies.
    In this website you can implement a lot of income streams like AdSense, direct advertising from companies working in the same industry, paid classifieds posting for dogs.


    This is just an example. You can explore a lot of vertical markets that are untouched at this moment on internet.

    Remember, like in all businesses if you have a passion in what you do you will succeed for sure.

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    How to attract attention on ads

    The major problem of all advertisers or publishers if how to make people interested in their ads and products.

    For advertisers who are using AdWords, Overture, Aviva or other related PPC programs it’s not relevant the number of the people clicking on the ads. For them it’s relevant to make people buy after they click on the ad. So having a lot if not targeted visitors (just curious visitors) are not so welcomed because this will cost money with no return.

    If you are an advertiser, try to make clear what you are offering from the very top. If you sell something put there the price. This way you will get a small number of people that are not interested to purchase.

    If you are an AdSense publisher try to blend your ads with the content. The ads placed on the right or at the bottom of the page are receiving a lot more clicks than the ads placed on the top left or at the left of every article.

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    High number of adsense page impressions but no clicks

    Do you have a website that is receiving a lot of page impression / visitors bu no clicks?

    Well there are a lot of publishers facing the same problem.

    Reasons why you might have no clicks:

    • your visitors are not targeted (the are coming from site like digg)
    • your ads are not well blended with the content
    • you have a forum (usually the forums are receiving a small CTR)
    • the ads that are displayed on your website are not targeting your content

    Below i will explain:

    If your visitors are not targeted, they come from emails or other brute forced ways to get visitors it is possible to have a small CTR or nothing. Also visitors coming from Digg or other websites like this are stuffed with advertising so they will not click on your ads.

    If your ads are too evident to the visitors they will not make any click. Remember if a visitor comes to your website, they want to see what you offer. Few of them are interested to click on other advertisers that are on your website.

    If you own a forum, try to put the ads in every forum post, blend them with the content. Don’t put your AdSense to the top of the forum in a 468×60 banner or at the bottom.

    The AdSense bot has not crawled all the pages of your website. It takes some time until you gett all the ads on your website targeted to your content.

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    Search engine optimization for AdSense?

    Making money with AdSense it’s a goal for every webmaster that is publishing content, news, games and even dating websites like PlusDatings.Com - Adult Dating Online work on this.

    Anyone knows that every noob in online business after he made $2-3 with AdSense want’s more.
    I don’t want to lie, because i think i want more than them.

    But the problem is that a new job is on the market. The job is called “search engine optimizer for adsense”.

    They are doing a lot of effort trying to optimize and popularize their website in the hope they can get higher search engine rankings. This higher rankings will have a direct effect on their earnings, so they are doing search engine optimization only to make money from AdSense and other affiliate programs that work on their market.

    I am curious to see what people will do next, in the try to increase their AdSense revenue.

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    New baby from Google - video ads with AdWords

    The mother of all search engines showed us these days she’s new baby, the video ads.

    I tryed to understand how the advertisers will work with this. They will need video production and for this you need some experience.

    Also how the AdSense publishers will react to this? Their wesites will load harder?

    I am so curious to see this working and how the market will react to this.

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    1000 page impressions but no earnings

    Some webmasters are confused about how Google pays them.

    The AdSense program is working in two ways: one that can pay you when someone clicks on the ads displayed on your site or at page impressions.
    It is possible to make 1000 page impressions but $0. The reason is that the ads displayed on you site are not paid by the advertisers at page impressions. This ads are paied at click “CPC”.

    So if you make 1000 page impressions and didn’t received any click or the ads were not even paid in the CPM system you don’t make any money.

    This is a problem that you can’t control because Google automatically display whichever ad or ads representing the highest revenue potential for you, whether they’re CPC or CPM ads.

    If you see that your ads are not performing well try to make some tests with diferent positions and colors on site. I am sure you will find in time a good position and shape for your ads.

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    My first $5 click

    Yesterday i received on one of my sites a click that paid me with $5. This is the first time when i get this kind of click. I will try to make a research to find out what maked this expensive click to come out.

    First of all the site who generated this click is related to business and economy. I do not target there any expensive keywords. What i do is to post real news from economy, politics, and business at every 7 days.

    What i recommend :

  • post original and interesting articles
  • do not copy other sites
  • blend you ads with the content
  • make your visitors come back
  • work on traffic
  • DON’T TRY TO FRAUD GOOGLE
  • I wish you all the best, and you can try our new mp3 player website.

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    Using the AdSense Advertising Program

    I really recommend Eric Giguere’s Make Easy Money with Google : Using the AdSense Advertising Program book.

    See below what other people are saying about this book on Amazon:

    This is a quick read and one that you can’t put down. Eric’s Blog is a perfect compliment to the book.
    This book is a must read for anyone interested in earning income with Adsense.
    Excellent job Mr. Giguere

    Like having a big brother talk you through the steps for getting from zero to money in the bank. The conversational style was enjoyable and helped pace the presentation of the information. Manuals filled with fact after fact can end up being discouraging for the newbie, when what you really want is just to have a friend help you. I used this book to double check what I’d done with adsense on my site (search4dinosaurs.com), and found that even though I’d been through this territory already, there were a few good nuggets I’d missed. And those tweaks earned me more than the price of the book.

    I hope that all new AdSense users after buying this book will know better how to optimize the sites for big profits.

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